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	<title>Rob Frappier: Writer, Marketer, Nerd, All-Around Nice Guy &#187; Creative Advertising</title>
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		<title>NFL Has Fun With &#8220;Fantasy Files&#8221;</title>
		<link>http://robfrappier.com/2009/09/nfl-fantasy-files/</link>
		<comments>http://robfrappier.com/2009/09/nfl-fantasy-files/#comments</comments>
		<pubDate>Thu, 03 Sep 2009 06:58:10 +0000</pubDate>
		<dc:creator>Rob Frappier</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Creative Advertising]]></category>
		<category><![CDATA[Lebron James Ad]]></category>
		<category><![CDATA[NFL Fantasy Files]]></category>
		<category><![CDATA[Trick Photography]]></category>

		<guid isPermaLink="false">http://robfrappier.com/?p=50</guid>
		<description><![CDATA[While I don&#8217;t play much fantasy sports (I came in 7th in a 12 team NBA Roto League once) I do appreciate the passion and dedication that fantasy players put into building their teams.
What I appreciate even more, however, is the NFL&#8217;s latest creative video series, &#8220;Fantasy Files.&#8221; Modeled after the now famous Lebron James [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: left;">While I don&#8217;t play much fantasy sports (I came in 7th in a 12 team NBA Roto League once) I do appreciate the passion and dedication that fantasy players put into building their teams.</p>
<p style="text-align: left;">What I appreciate even more, however, is the NFL&#8217;s latest creative video series, &#8220;<a href="http://fantasyfiles.nfl.com/">Fantasy Files</a>.&#8221; Modeled after the now famous <a href="http://www.youtube.com/watch?v=dnxIITeNftE">Lebron James Powerade ad</a>, where he seemingly sinks multiple full court shots, the &#8220;Fantasy Files&#8221; use clever editing to show a number of NFL players accomplishing impossible feats of skill, endurance, and strength.</p>
<p style="text-align: left;">Check the videos out below.  My favorite features U of M alum Braylon Edwards (1:46 in), though I think Chris Simms (3:50 in) looks the most realistic. While you&#8217;re watching, I&#8217;ll be mentally preparing for the first Sunday night game of the year: <a href="http://www.chicagobears.com/news/NewsStory.asp?story_id=5671">Bears v. Packers</a>. Chicago will be rocking.</p>
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